Your map deserves attention from as many people as possible. Tourists planning a day out, festival visitors using your map for the program, or people navigating a nature park. It all comes down to connecting with visitors and creating a unique experience. But how do you apply the map in the right way? We explain.

1: Easy to share

Let us start directly: Wolf Maps works very well in search engines such as Google. That is because Wolf Maps is not an app, but a web app in the browser. A conscious choice, so it works on every phone, tablet, and desktop, but also on digital kiosks and other interactive devices. That also makes your map very easy to share on social media and other platforms, including by visitors themselves.

2: Embed your map on your website

Embedding means placing your map inside another page, for example your own website. This makes your map directly accessible to visitors. You can embed it on standalone pages, in blog articles, or in your site menu.

Visitors can navigate quickly with tags, categories, and icons. You control those manually, for example categories such as “for kids” or “vegan.” You can also embed specific categories, tags, or individual locations to show only what is relevant to a specific audience.

3: QR codes to connect the physical and digital world

QR codes once had a dusty reputation, but we like a challenge. We made it easy to use QR codes with your map in many creative ways. A great bridge between online and offline:

• Put QR stickers on shop windows and doors
• Place QR codes on signs at hotel reception desks
• Add QR codes at visitor centers that link to background information
• Use QR codes on information pillars in nature parks
• Place them on other digital and interactive signage at stations, museums, and events

QR codes are a low-threshold way to share additional information about a destination, event, theme, or store. No need for printed booklets or route maps.

4: Use your own domain

Connect your own domain to your map URL. It is one of the most practical ways to share an interactive map. No strange strings or unknown labels, just your own recognizable URL, like https://kaart.oerol.nl/. Easy to remember and easier to share, both online and offline.

5: Show what fits each audience

You can make it even better: zoom into a specific map area in advance and share that view through your channels. You can also use tags and categories to show only relevant content. That reduces unnecessary clicks and searching, especially when one map serves multiple audiences. You stay in control over what people see and what they do not.

Have your own creative ideas for sharing or using an interactive map successfully? Let me know at aljan@wolfmaps.com.