You know how many people view your map. But where exactly are they? Which places attract the most attention, and which areas are being overlooked?

Heatmaps in Wolf Maps provide clear insight into how visitors actually behave. Using anonymous GPS data (fully GDPR-compliant, no cookies involved), we visualize where people move, pause, or gather. Busy zones appear warm, quieter areas stay cool.

For cities, natural areas, events, and festivals, this delivers valuable information. You can identify peak times and locations, which supports better crowd management and visitor flow. But it goes beyond that. A heatmap also helps guide decisions about public space design — from extra benches and restrooms to the placement of signage or food stalls.

In addition, heatmaps offer concrete input for reporting and accountability — to municipalities, land managers, or partner organizations. You back up decisions with data and make visible what was previously hidden.

Curious to see where people actually spend time on your map? Feel free to get in touch — we’d be happy to help.